A passion for quality licorice that spans generations.
Our journey began in 2005 when a family of candy enthusiasts decided to bring authentic, high-quality licorice to America. What started as a small operation in a local kitchen has grown into a beloved brand known for premium licorice products.
We were inspired by traditional European licorice-making methods and set out to create products that honored these time-tested recipes while adding our own innovative twist.
Today, we remain a family-owned business committed to the same values that founded our company: quality, authenticity, and passion for great-tasting licorice.
To craft the finest licorice products using authentic ingredients and traditional methods, bringing joy to licorice lovers while introducing new generations to this timeless treat.
We source only the finest ingredients and maintain rigorous quality standards at every step of production.
While respecting tradition, we constantly innovate to create new flavors and products that excite our customers.
We believe in building strong relationships with our customers, suppliers, and the communities we serve.
Started with just three licorice varieties in a small local market.
Expanded product line to 15 varieties and opened our first retail location.
Launched nationwide distribution and our e-commerce platform.
Received "Best Licorice Brand" award and expanded to 50+ products.
Continuing to innovate and serve licorice lovers across the nation while planning international expansion.
Behind every product is a dedicated team of licorice enthusiasts, from our master candy makers to our customer service team. We're passionate about what we do and committed to bringing you the best licorice experience possible.
We're always looking for talented individuals who share our passion for quality.
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